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Content marketing

What if we all have to pivot to video again?

Next in Marketing
|
Content marketing
If Gen Z and younger generations search on TikTok over Google - well that changes everything. I remember back in 2014 or so, when every VC-backed publisher and legacy media company was suddenly in the...

5 more mental models for content marketers

Animalz
|
Content marketing
Back in 2018, we published an overview of five mental models we find useful for content marketing. Now, four years on, we wanted to share another collection that has proved its worth, time and time ag...

Dall-E, AI copywriters, and the future of content creation

Draft
|
Content marketing
Broadcast news anchors, alarmists, and internet trolls love to catastrophize that one industry or another is on the verge of death thanks to technological advancements. However, their suspicions rarel...

How to dominate a niche with content velocity

Better Marketing
|
Content marketing
If you’re a blogger, then you know that content is king. But what you may not know is that the speed at which you generate new content can be just as important as the quality of your content. But it’s...

I replaced all our blog thumbnails using DALL·E 2: Here’s what I learned

Deephaven
|
Content marketing
Blog posts with images get 2.3x more engagement. Here’s the problem - we make a query engine for streaming tables. How the heck are you supposed to pick images for technical topics like comparing the ...
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