Copywriting
Don’t get replaced by AI (how to write authentic content)
Dan Koe
|
People want to follow humans. They don’t want to follow a search engine with a face on it. And, with the rise of ChatGPT and future iterations of language AI, authenticity is more important than ever....
5 ways writers can adapt to the introduction of AI writing tools
Cynthia Marinakos
|
‘Hey Google, what’s the weather today?’ My family just got a Google hub. During the day, I request 2000s RnB or 90s pop from our newest mate. At night, our home is filled with dinner jazz or barbecue ...
How I started a $10K/month subscription-based copywriting service
Starter Story
|
My journey into entrepreneurship is quite unusual in some respects, but I guess it’s interesting! I’m an international lawyer by training and I enjoyed a successful academic career at the universities...
7 practical ways to write copy that converts
Marketing Examples
|
Talk less about your product and more about the value your product brings. People don’t want a better toothbrush. They want a brighter smile. Landing page copy is full of unfalsifiable, blanket claims...
12 great copywriting examples (plus a ton of copywriting tips)
Demand Curve
|
You’re here for the copywriting examples. But first, a quick story. Every Friday at 5 o’clock (somewhere), I sit back in my ’70s paisley armchair, put on some Crosby, Stills, and Nash, and have a beve...