Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
How to manage supplier quality in a marketplace
Reforge
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Customer retention is at the center of every successful growth machine. To drive retention in a marketplace, it is critical to invest in supplier quality. There are three key reasons why supplier qual...
How to increase signup confirmation rates using Sniper Links
Growth.Design
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This onboarding case study shows you how to increase your signup email confirmation rates by 7% in just 5 minutes by using the Sniper Link technique. You see, a couple of days ago, I signed up to try ...
How to measure what marketing activities are actually driving revenue
MKT1
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I can nearly guarantee your early or growth-stage B2B startup doesn’t have the right marketing analytics in place to determine what’s actually working across go-to-market. Startups either don’t know h...
Why is Reddit’s traffic skyrocketing?
Kevin Indig
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Brand combination searches make your site indispensable. You’re surely aware of brand searches. You search for “amazon”; Google shows you results from amazon.com. The same principle also works for bra...
It’s time for SaaS companies to do a channel check
Kellblog
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About three years ago, I had a conversation with an old friend that led to a post, Ten Pearls of Enterprise Software Startup Wisdom from My Friend Mark Tice. In that (quite popular) post, I shared Ma...