Growth
Discover links and resources related to product growth. This includes sub-topics on retention, engagement, and acquisition.
A framework for growing consumer subscription businesses
Lenny's Newsletter
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If you’re building a consumer subscription app, this post is your new bible. Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Su...
How Klarna grows: Building the shopping destination of the future
How They Grow
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I’ve had several people ask me over the past few months to do a deep dive into a company in the Buy Now Pay Later (BNPL) market. But, I’ve delayed doing it because I’m not really a shopper, and when I...
How to craft onboarding surveys users love: 5 do’s and don’ts
Growth.Design
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Learn 5 do's and don'ts of user onboarding surveys by looking at how Grammarly onboards their new customers. I use Grammarly a lot for my personal writing and I realized it could help our business hav...
Should you product-led growth?
Leah’s ProducTea
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People come to me expecting a quick fix whenever the topic of PLG (Product-led Growth) comes up like I’m PLGandalf with a magic wand. But sorry, “You Shall PLG” isn’t the answer. Here’s the deal—PLG i...
How to consistently go viral: Nikita Bier’s playbook for winning at consumer apps
Lenny's Newsletter
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Nikita Bier is one of the most in-demand consumer, social, and growth experts in the world. He’s the co-founder of TBH (sold to Meta for more than $30 million) and Gas (sold to Discord for millions mo...