News
General marketing and technology news.
X bans hashtags in promoted posts
Social Media Today
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This seems like a slightly unnecessary move, but… X owner Elon Musk has announced that the platform is banning hashtags from ads, in order to improve the look and responsiveness of X’s promoted posts....
Bing Search tests floating Copilot search box
Search Engine Roundtable
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Microsoft is testing placing a floating Copilot search box within the Bing Search results page. The aim is to encourage searchers to ask follow-up questions, not in Bing Search, but in Microsoft Copil...
TikTok says in-stream shopping has increased 120% this year
Social Media Today
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TikTok has shared some new stats on in-stream shopping engagement in the app, which it says has seen a big rise over the past year. According to TikTok, Americans, in particular, are warming to its Ti...
Pinterest ramps up programmatic efforts with latest Amazon hire
Digiday
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Pinterest is going all-in on programmatic, and its newest hire is the tell. Chip Jessop, Amazon’s former director of global accounts and North America ad tech sales, joined the visual search platform ...
Report shows that YouTube contributed $55 billion to the US economy in 2024
Social Media Today
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YouTube contributed $55 billion to America’s GDP in 2024, while supporting the equivalent of 490,000 full-time jobs in the U.S. That’s according to the latest Oxford Economics Impact Report, which loo...