News

X, formerly Twitter, is once again telling advertisers it’s serious about brand safety. Cue the eye rolls and déjà vu from marketers who’ve been on this merry-go-round since Elon Musk’s reign began in...

Meta’s trying out a new way to boost its Twitter-like Threads app, with a new program that sees some threads creators getting paid for their posts. As reported by Business Insider, Meta’s currently tr...

Another day, another third party report showing that X usage is in decline. Today, Edison Research has published its annual Infinite Dial report, which provides a snapshot of media trends, based on a ...

Reddit Ads Manager has been updated to simplify the process of creating and tracking campaigns more efficiently. The platform now offers six new automated features designed to provide advertisers with...

Three major ad forecasters are predicting improved U.S. media spend totals for 2024, citing improved business conditions. What’s even more encouraging is the forecasts raised their growth estimates in...