Paid ads
Discover links and resources related to online paid advertising.
3 new things in TV marketing: Troubles at Nielsen, NBCUniversal’s big move, and an Olympics disappointment
eMarketer
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The news: Nielsen is on shaky ground with the Media Rating Council (MRC) and may soon lose its accreditation, per Ad Exchanger. An MRC review found that Nielsen undercounted viewers in the crucial 18–49 demographic by 2% to 6% in Februar...
How I Make $11,000 a Day With Facebook Ads (COPY This EXACT Campaign)
Peng Joon
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This is how I make $11,000 a day with Facebook ads. Copy this exact campaign. No matter what type of business you’re in… you need two things. A sales process in place and the right numbers to help you track. In this video, I will be taki...
Is your business ready to start using LinkedIn Ads?
Marketing Land
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For most, LinkedIn Ads works best if you focus on getting people into your funnel — not on getting th of reasons to love LinkedIn. There’s no other social media platform quite like it. I mean, where else can you specifically target key d...
Facebook ranks last in digital trust among consumers
Business Insider
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When it comes to protecting users' personal information and providing a safe online environment, social network users in the US give lower marks to Facebook, TikTok, and Twitter. According to Insider Intelligence's annual "US Digital Tru...
Bill Bernbach, Steve Jobs, and Marshall McLuhan walk into a cafe (and talk about advertising)
Fast Company
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At a cafe a long way from here (and whose name I am not at liberty to divulge), Bill Bernbach, Marshall McLuhan, and Steve Jobs met for a cup of chamomile and a slice of Heavenly Hash cake. While it’s impossible to vouch for the complete...