SEO

All the internet can talk about is Google's internal search documentation leak. I was a former PM on Google and saw some of this documentation back in 2016. This begs the question of whether these sig...

Website traffic drops can stem from a variety of causes, including keyword trends, rebranding efforts, and penalties. However, some declines are triggered by elusive search algorithm changes that leav...

Google, if you’re reading this, it’s too late. 😉 Ok. Cracks knuckles. Let’s get right to it. Internal documentation for Google Search’s Content Warehouse API has leaked. Google’s internal microservic...

Two weeks after Google rolled out AI Overviews (AIOs), we can analyze early data to gauge the impact on organic traffic. I wanted to understand the impact and implications of AIOs, especially after ma...

Are you struggling to rank on Google after investing plenty of time and effort? It can be pretty daunting. But don’t give up just yet. Let’s look at the bright side. Sometimes, figuring out where to t...