SEO

Ecommerce has gone through a massive expansion and contraction over the last 2.5 years with significant consequences for the global economy. The e-commerce search results are also seeing tectonic shif...

Title tags are a great way to tell search engines what a page is about and can help users understand what they’re clicking into based on their search results. A title tag’s length is significant as le...

When I first started learning structured data —> some very helpful folks sent me to schema.org. If you’re not familiar, schema.org is home to one of the richest libraries of information meant to help ...

Over the past few years, we’ve published various posts that explain how we prioritize content topics and target keywords based on conversion intent, not search volume. In all these articles, we share ...

The number of first-page results on Google has changed from 10 to 8 or 9. In this analysis of 20K keywords, I explain 4 important relationships to better understand the change. We've heard from SEOs f...