SEO

When I first started learning structured data —> some very helpful folks sent me to schema.org. If you’re not familiar, schema.org is home to one of the richest libraries of information meant to help ...

Over the past few years, we’ve published various posts that explain how we prioritize content topics and target keywords based on conversion intent, not search volume. In all these articles, we share ...

The number of first-page results on Google has changed from 10 to 8 or 9. In this analysis of 20K keywords, I explain 4 important relationships to better understand the change. We've heard from SEOs f...

What can CBD companies in the UK do to rank #1 on Google Search? To find out, we analysed 26 factors across the top 510 ranking CBD websites for 51 valuable CBD keywords. The result? Over 13,260 diffe...

While SEO can help to get a business get more website visits, what happens next is even more important. Our marketing success is often tied to conversions and revenue. But what happens when conversion...