SEO
Browse through hundreds of guides, resources, and articles related to SEO (search engine optimization).
SEO split-testing case study: Persuasive copy wins again
Semrush
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Greetings, SEO aficionados! One of the areas we’ve covered before, and which continues to be a winning strategy, is adding persuasive copy to your meta areas, such as title tags. In this test, we are working with a niche sports retailer ...
Internal linking for SEO: best practices, strategies, axioms
Kevin Indig
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Internal links are the most powerful SEO lever you control 100% after content. That’s why I created a guide that explains every little aspect of it: best practices, strategies, and axioms. After finished, you’ll be able to optimize your ...
Ecommerce SEO: an advanced guide
Terakeet
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Winning at ecommerce SEO is a big challenge. Amazon devours 37.7% of all online ecommerce sales. Direct to consumer (D2C) disruptors keep stealing market share. On top of that, established players that saw the value of organic search ear...
SEO split testing: How Coderwall grew 57% with one A/B test
RankScience
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Coderwall is a community for developers to share development and design tips, tools, and projects. They wanted to take a data-driven approach to user acquisition via organic search. From an SEO perspective, Coderwall was already pretty a...
How Google tests new content in the search results
Kevin Indig
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We anecdotally know that Google is continuously testing content and shuffling the search results, but it’s tough to find hard data about it. I used Ryte to pull all available data from Search Console to show how Google tests the relevanc...