SEO

At my old job as an in-house SEO Manager, my team grew organic search traffic 5x almost overnight by newsjacking trending finance keywords related to the COVID-19 pandemic. It happened almost by accident. Here’s how you can do it on purp...

The Search Landscape is constantly changing for SEO due to SERP Features. Position 1 is no longer what is used to be, meaning many SEOs face an increased challenge when competing for visibility. We have mapped out all the different types...

Diet Doctor is a meal planning SaaS that charges $9.99 a month for access to premium content and software features on its mobile and web apps. Its about page claims 75,000 members, which would put it at approximately $9M ARR. They are co...

What role does the home page footer of a website play in your SEO strategy? How many internal links should you include? How many is too many? These are questions that are hard to answer with pure theory, so we put them to the test. We se...

Search engine optimization (SEO) has come a long way since the days of keyword stuffing and clickbait copy. To rank first in a Google search result, your store's content needs to match a potential visitor's intent. Optimizing your site f...