SEO

Google has released a new API under the Search Console APIs for the URL Inspection Tool, the search company announced this morning. The new URL Inspection API lets you programmatically access the data and reporting you’d get from the URL...

Long-form content can often be overshadowed by other forms of execution that may be “shinier” or more visually engaging. We see it all the time in blog posts, case studies, conference decks, and on Twitter: the big, flashy content is oft...

Shopify, the plug-and-play eCommerce platform from Canada, has been growing at the rapid pace of around 50% year-over-year. With a 2020 Q1 revenue of $470 million, that’s pretty impressive. Their Gross Merchant Volume for Q1 2020 was rep...

Chase Reiner is back at it again with a great free resource for SEO pros. If you do SEO for clients, or even yourself, you definitely want to check out Chase's excel SEO checklist....

Search optimization is not an exact science. A lot of what we do in SEO is based on assumptions and has some probability of working, but it's often hard to tell whether it actually does. That's why it's important to arm yourself with a f...