SEO

This blog describes the differences between SEO agencies, freelancers and consultants. It gives recommendations on which of these companies should work with, depending on their size, budget and goals....

It's no secret that Google's search engine seeks to surface high-quality content to its users. However, determining exactly what signals "high-quality" to its algorithms can be challenging for marketers. Luckily, Google provided some ins...

You're an SEO. You deal with botched site migrations, messy title tags across thousands of pag

A Google spokesperson confirmed to SearchEngineJournal that they will be testing the IndexNow protocol for crawling and indexing. Microsoft Bing announced in October the development of a new crawling protocol called IndexNow that promise...

Experimentation is at the heart of digital marketing. Whether testing different ad formats or performing CRO with landing page designs, A/B tests allow you to validate large-scale changes and enhance your conversion funnel. A/B Tests are...