Social media
The life of a social media manager
Socialinsider
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If it feels like everyone is on social media nowadays, it's just about true. The second pandemic year had massive implications for digital marketing - the online behaviors changed and new trends immer...
Twitter analysis: 19.42% of active accounts are fake or spam
SparkToro
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TL;DR – From May 13-15, 2022, SparkToro and Followerwonk conducted a rigorous, joint analysis of 44,058 public Twitter accounts active in the last 90 days. These accounts were randomly selected, by ma...
The future of social media management
Link in Bio
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In Link in Bio I talk a lot about building a more sustainable career path for people who work in social or want to work in social. It’s important that future generations of social media associates/man...
How I got 2,000 new subscribers from Product Hunt
Marketing Examples
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23rd May 2019 Marketing Examples v1.0 went live. The site had just a few case studies, several bugs, and an email box which didn’t convert well. The old version of myself would have thrown it up on Pr...
Social shopping in 2022: Consumer behaviors in the social shopping cart
Sprout Social
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Ten years ago, social shopping might have meant running into a friend at the store. Social media is constantly redefining how we communicate, learn and connect with our communities, and now it’s redef...