10 best marketing podcasts for beginners in 2023

Regardless of your level of expertise, these 10 best marketing podcasts for 2023 should help boost your creativity and enhance your marketing skills.

10 best marketing podcasts for beginners in 2023

One of the most efficient ways to consume information today is through podcasts. Finding time to listen to a marketing podcast can help boost your creativity and make you a sharper marketer. In this post, we'll go over some of the top marketing podcasts you should check out.

Podcasts have become an integral part of our lives. They offer the chance to learn new things while going to work, working out, or cooking your favorite meal.

Experts have valued the worldwide podcast industry at $9.28 billion in 2020, and U.S based podcast listeners have increased by 29.5 percent in the past three years. In addition, 41 percent of U.S citizens listen to podcasts monthly. So people are listening to podcasts for a reason.

Digital marketing podcasts are some of the most popular podcast options. However, because digital marketing podcasts are so popular, it can be hard to find the best podcasting options in the marketing world.

Nonetheless, digital marketing podcasts give you unique insights into the following:

  • SEO
  • Content creation 
  • Buffer
  • Passive income
  • Blogging
  • Online business
  • Marketing strategies
  • Latest trends

Let's get into the list!

10 best marketing podcasts to listen to in 2023

Here are the best marketing podcasts right now:

  1. Marketing Against The Grain
  2. State of Demand Gen
  3. The CMO Podcast
  4. Copyblogger FM
  5. The Authority Hacker Podcast
  6. Marketing School Podcast
  7. Everyone Hates Marketers
  8. The Growth TLDR Podcast
  9. The Goal Digger Podcast
  10. The GaryVee Audio Experience

Let's dive deeper into each one.

1. Marketing Against The Grain

Marketing Against The Grain podcast

Marketing Against The Grain, a podcast by HubSpot, is one of the best marketing podcasts with a superb 4.9-star rating on iTunes after 322 ratings. The podcast is generally between two marketing experts, Kipp and Kieren, but they have interviewed various industry experts such as Jasper AI's VP of Marketing and Codie Sanchez.

Are you looking for diverse topics related to all things marketing? You’ve found the right podcast because Marketing Against The Grain covers AI, SEO, content creation, leadership, management, and personal development from some of the world’s most successful high-performers and marketers.

Popular podcasts include:

  • The Complete A.I. SEO Guide for Beginner - Kipp and Kieran dive into the future of SEO in an AI-dominated landscape. Uncover AI's transformative role in product discovery, the necessity for marketers to adopt entrepreneurial skills, the emerging importance of influence in early-stage marketing, and methods to mirror big corporation strategies with a small team.
  • Sam Altman’s Leaked Meeting Notes Reveals OpenAi’s Future - Kipp and Kieran unravel the undisclosed plans of OpenAI and its implications for AI's future. Discover the potency of AI's multi-modality, how personalization will magnify novel technologies, and speculate on whether OpenAI is set to mirror the trajectory of Amazon Web Services.


Kipp Bodnar is a highly successful marketer with a track record of success as HubSpot's CMO (Chief Marketing Officer). He’s written various marketing books, including The B2B Social Media Book and Social Media B2B.

Kieran Flanagan is a successful marketer with a track record of success as CMO at Zapier. His roots come as an inbound marketer focused on SEO and SEM. In the past, he's worked with SaaS companies to add millions in extra traffic, users, and revenue.

2. State of Demand Gen

State of Demand Gen podcast

Refine Labs — a leading digital marketing company — runs The State of Demand Gen podcast. It’s one of the top digital marketing apple podcasts on the web. So far, the podcast has recorded 184 episodes with some of the top marketers worldwide.

Listeners will find a mixture of live episodes with B2B tech experts and advice from innovative marketers that can work today. The podcast talks about everything from marketing trends, blogging, search engine optimization, SaaS, the tech industry, and digital marketing tips that everyone can use.

Popular episodes include:

  • Dark Social vs. Dark Funnel The hosts discuss marketing in funnels that people can't track easily.
  • How to Ace Your Board Deck as a CMO The CMO at Vena Solutions, Alison Munro, chats about her role as the CMO and offers various marketing tips.
  • Is There A Difference Between A Strong Brand & Properly Executed Demand Gen? The hosts discuss the hard work and hustle behind podcasting and content creation.


Chris Walker is the primary host of the State of the Demand Gen Podcast and is the CEO of Refine Labs, the marketing company behind the podcast. Refine Labs specializes in helping businesses increase their marketing contribution.

Chris Walker also has next level knowledge of demand generation, revenue operations, marketing strategy, and social and content strategies. He brings all these topics to his podcast.

3. The CMO Podcast

The CMO Podcast with Jim Stengel

The CMO Podcast features all topics concerning the role of chief marketing officers. The various CMOs will offer various success stories, tips on marketing strategies, content creation, actionable tips, case studies, and much more.

The podcast also discusses the importance of linkedin, growth marketing, marketing books, perpetual traffic, and social media. There is a new episode most weeks offering detailed insight on these topics.

Popular guests include:

  • Aimee Johnson: The Chief Marketing Officer at Zillow Group, one of America’s biggest real estate marketing companies and how she uses marketing trends to build the business.
  • Linda Lee: The Chief Marketing Officer at Meals & Beverages at Campbell Soup Company, a food company generating almost $9 billion in revenue.
  • Dipti Kachru: The Chief Marketing Officer at JP Morgan, one of the world’s top investment banks and a leading U.S wealth management company.


Jim Stengel hosts the CMO podcast and gives a thorough insight into digital marketing. Furthermore, if you’re looking for someone with expertise in digital marketing, Jim used to be the CMO of Proctor and Gamble, the world’s largest marketer. Jim now owns a small company and invites various leading CMO’s from all over the industry.

Jim Stengel aims to provide a non-conventional digital marketing podcast with unique insights into the motivations of a CMO. He also gets into great depth with guests on his podcasts, including a focus on the demanding role of a CMO that very few people get to witness.

4. Copyblogger FM

Copyblogger FM

Copyblogger FM is a weekly podcast that offers excellent insight into copywriting, content marketing, mindset, SEO, conversion optimization, and email marketing.

The Copyblogger FM podcast also interviews various entrepreneurs and Chief Marketing Officers that have used digital marketing to grow their business.

Popular episodes include:

  • Rand Fishkin - The CEO and co-founder of SparkToro who talks about helping content creators find the right audiences.
  • Jessica Abel - The author of Growing Gills who discusses how to find your creative focus when you’re drowning in your daily life.
  • John Jantsch - The founder of Duct Tape Marketing who talks about the why behind entrepreneurship and the lessons we can learn from authors.


Tim Stoddart hosts the Copyblogger FM Podcast on a weekly basis. Tim is also the CEO of Stody Inc and the owner of Sober Nation, and various major companies have featured his work, such as Forbes, The New York Times, Lifehack, and Shopify.

Over the years, Tim has founded various successful blogs and documents his troubles with addiction and alcoholism through his excellent articles. His online marketing agency continues to grow.

5. The Authority Hacker Podcast

The Authority Hacker Podcast

The Authority Hacker Podcast — which has an excellent 4.9-star rating on iTunes after 265 podcasts — talks about online business authority sites, online marketing, B2B marketing blogs, how to build traffic to your website.

They also discuss marketing tools and how to build a successful online business that produces passive income. The podcast also discusses the importance of mindset and how to remove mental blocks preventing you from succeeding. If you’re looking to build an online blog that gives you freedom and passive income, this is one of the best podcasts.

Popular episodes include:

  • How To Master Email Marketing In 2021 - This episode email marketing vs affiliate marketing and how to make money with email marketing.
  • The Evolution Of Niche Sites With Spencer Haws From Niche Pursuits - This podcast talks about how to decide your niche and algorithm updates.
  • 7 Figure Sites Content Creation Process With John Dykstra - The show talks about buying aged domains and debates whether AI content is going to take over.


Gael Breton and Mark Webster are the hosts of The Authority Hacker Podcast. Both cohosts have vast experience in content marketing and building websites that rank on Google through their years of growing online businesses.

Gael Breton has spoken at Oxford University, Wharton, and Harvard Business School. Mark Webster oversees the business aspect of the podcast and has a history of building world-class white hat link building systems for the authority sites under the Authority Hacker.

6. Marketing School Podcast

Marketing School Podcast

The Marketing School Podcast has recorded over 1847 podcasts and has an excellent 4.7-star rating after 1.1k reviews on iTunes. The podcast has over 50 million downloads worldwide. Listeners enjoy actionable digital marketing lessons that all companies can adopt to better their business.

Furthermore, the hosts discuss social media, content marketing, email marketing, conversion optimization, and general online marketing tactics.

Popular podcasts include:

  • Mistakes that Neil and Eric Made While Growing Their Agencies - The hosts discuss the mistakes they made while building their digital marketing agencies.
  • How to Use SEO to Figure Out Customer Needs - The hosts chat about using SEO to understand and grow your customer base.
  • Day in the Life of a Newbie SEO - The hosts discuss how SEO beginners should do every day as they build their website.


Neil Patel is a successful New York Times Bestselling Author and the Wall Street Journal calls him the top internet influencer. After growing numerous successful companies, The United Nations recognized him as a top 100 entrepreneur before the age of 35.

Eric Siu is the CEO of Single Grain, a successful digital marketing agency. His agency has worked with various companies, such as Uber, SalesForce, and Amazon. Eric Siu also hosts the successful growth everywhere podcast, a podcast that helps businesses scale.

7. Everyone Hates Marketers

Everyone Hates Marketers podcast

The Everyone Hates Marketers podcast is one of the best marketing podcasts, and it’s attracted over 1 million downloads in 4 years without any advertisement. The podcast incorporates all digital marketing topics with no-fluff actionable marketing insights that can make all businesses stand out.

The podcast covers email marketing, SEO, copywriting, and interviews with a variety of digital marketing leaders with incredible advice for start-ups and established businesses.

Popular podcasts include:

  • What It Takes To Build Successful Marketing Teams (Over & Over Again) - The host interviews Udi Ledergor, a successful marketer who’s worked with five major companies in 20 years.
  • How Daft Punk Stood The F*CK Out - The host breaks down how Daft Punk used marketing techniques to become the most successful dance duo in history.
  • Mark Ritson: How to Grow a Company From Nothing - The podcast is a detailed interview with Mark Ritson, the founder of the Mini MBA in Marketing.


Louis Grenier is the host of the Everyone Hates Marketers podcast and has over a decade of experience in the digital marketing industry. Louis has launched services and products that flopped, and that’s given him insight on how to succeed at marketing.

During his digital marketing career, Louis has worked with Hotjar and Dropbox. Now, he loves to build things that stand out and his podcast has become a top-rated digital marketing podcast with an unconventional twist.

8. The Growth TLDR Podcast

The Growth TLDR Podcast

The Growth TLDR Podcast has weekly discussions, advice, and marketing tactics from practitioners and leaders in growth.

Listeners will enjoy discussions from some of America’s leading marketers and entrepreneurs on how they used digital marketing to build incredible bands.

Popular guests include:

  • Holly Chen: The former Head of Growth at Slack, and how she helped build the company into one of the world’s leading communication platforms.
  • Gibson Biddle: The former VP of product at Netflix, and how he helped grow Netflix to 72 million subscribers using marketing campaigns.
  • Tope Awotona: The CEO of Calendly, and how he helped build Calendly to 50 million in ARR from a small business.


Scott Tousley and Kieran Flanagan host the Growth TLDR podcast, and interview leaders on a weekly basis. Kieran Flanagan works with various SaaS companies to provide extra traffic, revenue, and users to the business.

He’s also worked with HubSpot, Miro, Marketo, and SalesForce. Scott Tousley writes case studies on how consumer mobile apps and B2B SaaS companies acquire, retain, and upsell customers. The two hosts strive to bring you online marketing made easy.

9. The Goal Digger Podcast

The Goal Digger Podcast

The Goal Digger Podcast is one of the best marketing podcasts because it’s achieved over 50 million worldwide downloads, over 400 episodes, and hit the spot for the number 1 marketing podcast.

The podcast covers digital marketing topics, how to market your business, how to obtain a successful Instagram following, leaving your 9-5 job and following your dreams, content creation, and SEO.

Popular episodes include:

  • Make or Break a New Habit With These 3 Fail-Proof Methods - This episode talks about the 21-day rule and how to change your habits through effective strategies.
  • 4 Uncommon Marketing Tactics That Work - This episode talks about 4 uncommon, yet highly effective marketing tactics that will help your business.
  • What you ACTUALLY Need to Do Before Leaving Your 9-5 - Have you ever dreamt about quitting your 9-5 but you’re uncertain? If so, this podcast is for you.


The host of the Goal Digger Podcast is Jenna Kutcher, a successful entrepreneur who built a multi-million dollar empire from a single $300 Craiglist Camera. Jenna Kutcher has a popular blog and writes articles on all things business and marketing.

Her empire started at 22 when she quit her office job to pursue her dream of photography. Today, her podcast has millions of downloads and her Instagram page has just under 1 million followers.

10. The GaryVee Audio Experience

The GaryVee Audio Experience podcast

The GaryVee Audio Experience is one of the best marketing podcasts because it has a phenomenal 4.9-star rating on iTunes with over 16,000 reviews. The podcast talks about all digital marketing topics, including Facebook Ads, SEO, email marketing, and content creation.

Moreover, the podcast is excellent if you’re looking to learn about the elite business mindset. The podcast covers laziness, the skill of never giving up, confidence, the latest trends, hustle, self-esteem, mental health, and finding what you love to do!

Popular episodes include:

  • Your Laziness is Trying to Tell You Something - In this episode, Gary Vee talks about laziness and how it shows you haven’t found your passion yet.
  • What to do When Nothing Seems to Work - Gary Vee discusses resilience and how to keep going when your business isn’t performing well.
  • The Secrets to Mastering Social Media Branding - Gary Vee, who’s built an enormous social media following, talks about how to master your digital marketing through social media branding.


Gary Vaynerchuk is one of the world’s most famous business leaders in the 21st century. After taking over his father’s wine business in the 90s, he grew it into a multi-million dollar empire through internet marketing (which was almost unheard of back then).

Then, after this huge success, Gary built VaynerMedia into a huge social media marketing platform and built an online following into the tens of millions. He’s one of the world’s top self-help gurus, which is something he never set out to achieve.


So, after read that, you're probably ready to head over and listen to some of these podcasts! Either way, these ten digital marketing podcasts offer incredible marketing tips that will grow any business.

If you're looking for a social media marketing podcast, tips for copywriting, email marketing, LinkedIn, an effective call to action, and so much more, this list will guide you on the way.

As the world moves into a more digital world — incredible podcasts like these will keep you in tune.

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