While the number of jobs in the marketing field will continue to increase over time, today’s marketing landscape does not guarantee that a recent marketing graduate will obtain an entry-level job in marketing. To say that there is a “con...

Looking for a list of free, useful SEO tools? Then look no further. We asked over 10,000 SEO professionals in our Facebook group—and our 53,000 Twitter followers—to vote for their favorites. We then tried and tested each suggestion, pick...

Conversational copy is writing how you talk. No sales megaphone. No business speak. But that's easier said than done. So I've put together this guide: 1/ Don't write AT the reader Involve the reader in your copy. 2/ Use your customers' w...

Just because you built it doesn't mean people will come. And just because you got press for it doesn't mean the people who came will stay. As the founder of PR startup JustReachOut.io, Dmitry Dragilev (@dragilev) knows these lessons well...

Thinking about advertising on Google? With billions of people using the search engine every day, it’s one of the best ways to reach your target audience online. Formerly known as Google Adwords, Google Ads allows you to communicate with ...