Here’s a snapshot of my SEO gameplan going into 2024: 1️⃣ Topical Authority It’s not about writing a single piece on a subject; it’s about owning the entire niche. For instance, in weight loss, cover...

New AI-powered features are coming to Performance Max to help you generate and enhance your creative assets. Asset generation capabilities let you create headlines, descriptions, and images to bring y...

This onboarding case study shows you how to increase your signup email confirmation rates by 7% in just 5 minutes by using the Sniper Link technique. You see, a couple of days ago, I signed up to try ...

Every B2B enterprise nowadays seems to be flirting with the idea of adding a self-serve channel. And why not? The advantages are obvious. Imagine reducing the costs of sales and success or even automa...

Google Discover is a queryless search product launched by Google in 2018, meaning that Discover content appears automatically without the user entering a query. Google Discover shows logged-in Google ...