When users leave, it's called churn. The strategies you implement to combat churn are called retention or stickiness strategies. The most effective retention strategy is what I call building state. It...

It took UserPilot three years to get its first 25,000 monthly organic visitors. And, just 10 months to get to 100,000. Whaaaat?! Triple the growth rate. 🤯 How on earth did they... Well, in short, the...

Don’t write your customer copy. Steal it. Before you think I’m encouraging you to plagiarize, hear me out… In an ideal world, every company would heavily invest in upfront customer research. Marketers...

We love to make things complicated. It likely has to do with this psychological principle called “Labor Perception Bias.” Deep down we subconsciously associate value with the length of time it takes t...

Get excited – Instagram has added a new way to celebrate your year, with 2022 recap templates for Reels, which incorporate narration from various celebrities. As you can see in these images, Instagram...