Copywriting

So, you’re thinking of becoming a copywriter in 2022… I’m not surprised. In addition to all the shifts in the workforce since the pandemic, according to Google Trends, there’s also been a steady incre...

If you told me 5 years ago that I would one day lead a 20-person Publications team or have a personal blog that’s read by hundreds of thousands, I would’ve laughed in surprise. Yet somehow, I’ve found...

It’s time to review some common grammar mistakes that damage our credibility. Not normally a fun task, but absolutely necessary. I promise to keep you amused to diminish the pain (or at least I’ll give it a shot). I also feel compelled t...

I don’t fear the empty page. It’s the half-baked page that scares me — the draft with a big idea on it and nothing else. To me, it lacks structure and makes for an overwhelming task to fill in the blanks. The hardest times were when it w...

Writing is one of the most essential skills in the modern world. The ability to write clearly and thoughtfully is an important requirement for most employees in the job market today. If you’ve been thinking of improving yourself by devel...