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Creativity

Imitate, then innovate

David Perell
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Creativity
Imitate, then Innovate is my motto for improving at any skill. It’s counterintuitive, but the more we imitate others, the faster we can discover our unique style. In the entertainment world, there’s a...

3 books about creativity you can binge in 2 hours

Esat Artug
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Creativity
There’s an age-old question asking whether people are born creative, or if they can develop an aptitude for the skill. I would definitely say that some people are more gifted than others, but everyone can develop their creative thinking ...

How Narrating Your Struggle Is Ruining Your Creativity

Toby Hazlewood
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Creativity
Some of life’s most enduring lessons are served up by the movies. In the moments before battle, great generals will seek to inspire their troops, rousing spirits with a few finely chosen words of inspiration and a bit of chest-thumping. ...

Opinion: a cookieless world will unleash creativity

Ad Age
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Creativity
An axiom of advertising is that it must evoke an emotion, but with ad tech came an overreliance on targeting and data that never quite lived up to the hype. Ten years ago, a Google study proved that 80% of an advertisement’s impact came ...

Computers and creativity

Molly Mielke
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Creativity

The value of computers is not inherent; it is what we are able to do with them that makes them valuable. But what we can do with computers is often limited by the depth to which we are able to think creatively, translate these thoughts i...

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