Ecommerce
How to turn browsers into buyers: The new ecommerce conversion funnel
ConvertFlow
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DTC stores can no longer rely solely on Facebook and Google Ads for growth. In short: You can’t just buy traffic and win anymore. You need to squeeze as much revenue as you can out of the traffic you ...
How the new tariffs will affect ecommerce — and what brands should do next
Triple Whale
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In a major policy move, the Trump administration announced a new tariff plan last week, claiming the measures would strengthen the American economy. The strategy includes a universal baseline tariff, ...
Get loyal customers faster: Try this!
How to E-commerce
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Hey there, marketing maestros! 😎 Ready to turn your e-commerce hustle into a customer loyalty powerhouse? We've got some killer strategies lined up for you today. Imagine an 8-touch advanced post-pur...
Product page UX 2025: 15 pitfalls and best practices
Baymard Institute
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The product page is the centerpiece of users’ product-purchasing decisions, as nearly all users go through product pages before deciding whether or not they’ll purchase an item. It’s therefore crucial...
Deck the halls differently for 2024 holiday retail success
BCG
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For retailers in the United States, the holiday cheer will be present but measured for 2024. It’s a different kind of year. On one hand, signs point to strong consumer spending; however, on the other ...