Ecommerce
Twitter and Shopify partner to make social commerce easier
Twitter for Business
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Starting today, thanks to our new partnership with Shopify, all U.S. Shopify merchants will have a quick and easy way to tap into Twitter to drive their customers to purchase. With our Twitter Shoppin...
7 ecommerce customer retention strategies that work (and why)
Drip
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Remember Pizza Hut’s Ice Cream Factory? As a kid (or adult), that’s what you definitely want for dessert. The choice between one sundae and a never-ending flow of delicious ice cream is an easy one to...
Unbundling ROAS for ecommerce stores & the true way to measure ecom success
Triple Whale
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The estimated digital ad spending in the US will be around $190 billion in 2021, a 25% growth from last year. Although ecommerce brands are diversifying their acquisition channels, ads (mainly on FB, ...
What 5,000 consumers said about the future of commerce
Attentive
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Attentive surveyed 5,000 U.S. consumers to better understand their shopping habits and attitudes. Their digital and physical worlds are colliding more than ever: 89% of survey respondents said they pa...
21 proven ecommerce marketing strategies to try in 2022
Shopify
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Every online store wants to increase traffic and conversions. But even after you’ve put together a basic strategy it can still be challenging to decide which marketing tactics you should try. That’s w...