Email marketing
Browse through hundreds of guides, resources, and articles related to email marketing.
How viral marketing should impact your email strategy
Campaign Monitor
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The goal of marketing is to spread the word about a product to as broad an audience as possible. Nothing does that faster than viral marketing. Research shows that viral marketing introduces 56% of browsers to new sites. Reaching a vast ...
6 email consumer segments to use on Facebook and Instagram for holiday marketing
Klaviyo
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Ready or not, Black Friday and Cyber Monday are right around the corner, and if you haven’t started planning your marketing strategy yet, now’s the time. Planning on sending targeted emails to help increase conversions this year? Great i...
What is Email Marketing?
SERP Co
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An ultimate guide about email marketing for anyone looking to learn more or get started....
Try writing “advice emails” instead of sales emails
Marketing Examples
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The trick to writing any sales email is that you don't want it to read like a sales email. This one's a great example. There's few better ways to engage someone than to ask them for advice. People love giving advice. It's a chance to sho...
Email + data privacy = ?
Sarah Esterman
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With the news that Apple Mail will block some email tracking in iOS15, there's been active concern in email marketing circles (and by that I mean #EmailGeeks Twitter) about what it means for our work. Specifically, Apple Mail will block ...