Email marketing

No doubt, you put so much effort into writing the perfect subject lines, designing beautiful email templates, and segmenting audiences, but if you’re not measuring what happens after the click, what i...

As your business grows, so does your email list – from product signups to webinar leads. While getting new subscribers is great, it’s easy to fall into the trap of thinking that a bigger email list is...

Email opt-ins are that thing that every brand ignores, never optimizes, and puts no intention into. Big problem. Mistake. And huge missed opportunity. We’ve all seen the generic “get 10% off” email po...

There are lots of ways to retain your supporters, but one of the most effective is to send a monthly, behind-the-scenes newsletter to tell supporters more about your team and your strategy. Here’s how...

New integrations are a big deal. Users love to hear that your product can now work with tools on their current tech stack (or a shiny new tool they’ve been eyeing). Learn to write announcement emails,...