News
General marketing and technology news.
X’s usage data suggests a decline in time spent throughout 2024
Social Media Today
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Honestly, it’s hard to work out what X is trying to achieve by sharing vague, non-contextualized performance figures, many of which are tracked in seconds, outside of trying to dupe people with ridicu...
Google announces advanced AI options for retailers
Social Media Today
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Google has announced some new options to help retailers integrate its advancing generative AI tools, which it’s showcasing at the 2025 National Retailers Federation (NRF) Big Show, being held in New Y...
Meta follows Musk’s lead on censorship — but ad industry keeps its distance from panic
Digiday
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Meta is borrowing a page from Elon Musk’s X on free speech and censorship, but advertisers aren’t hitting the panic button — yet. For now, they’ve brushed off Meta’s decision to scrap its U.S. fact-ch...
Apple says Siri isn’t sending your conversations to advertisers
The Verge
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Apple is refuting rumors that it ever let advertisers target users based on Siri recordings in a statement published Wednesday evening describing how Siri works and what it does with data. The section...
Reddit debuts new tools for tracking trends and advertising AMAs
Digiday
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Reddit is rolling out several new tools for marketers that aim to demystify the platform and help advertisers engage more with users. A new free tool for marketers called Reddit Pro Trends aims to hel...