News
General marketing and technology news.
Meta’s testing a new bonus program for Threads creators to stimulate growth
Social Media Today
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Meta’s trying out a new way to boost its Twitter-like Threads app, with a new program that sees some threads creators getting paid for their posts. As reported by Business Insider, Meta’s currently tr...
New report suggests that X usage has declined 30% year-over-year
Social Media Today
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Another day, another third party report showing that X usage is in decline. Today, Edison Research has published its annual Infinite Dial report, which provides a snapshot of media trends, based on a ...
6 new Reddit Ads Manager features to simplify campaign creation and tracking
Search Engine Land
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Reddit Ads Manager has been updated to simplify the process of creating and tracking campaigns more efficiently. The platform now offers six new automated features designed to provide advertisers with...
Why several U.S. ad forecasts predict a better 2024, and not just because of political spending
Digiday
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Three major ad forecasters are predicting improved U.S. media spend totals for 2024, citing improved business conditions. What’s even more encouraging is the forecasts raised their growth estimates in...
Premium subscribers on X will gain access to AI chatbot Grok this week
TechCrunch
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Following Elon Musk’s xAI’s move to open source its Grok large language model earlier in March, the X owner on Tuesday said that the company formerly known as Twitter will soon offer the Grok chatbot ...