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Google launches blue checkmarks for verified brands in Gmail

Social Media Today
|
News
While Twitter seems intent on undermining the integrity of the blue checkmark as an indicator of trust, Google’s implementing its own blue checkmark system, with Gmail users now set to see new blue ti...

Meta previews new AR and shopping ads

Social Media Today
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News
Meta has previewed some new AR and Reels ad options, which will help brands tap into the popularity of each format, while it’s also looking to continue building its in-stream commerce tools, as part o...

Is Snapchat’s latest ad offerings enough to steal ad dollars?

Digiday
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News
Snapchat’s latest ad offerings aim to change the platform’s narrative to advertisers. Namely, that the platform is worth their time and worth investing in. The crux of the revised narrative is that Sn...

Twitter plans to enable publishers to charge per-article

Social Media Today
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News
Regardless of how you feel about Elon Musk and his various projects and stances, at least he’s consistent. Well, in a business management context, at least. Back in June last year, in an interview The...

Meta previews coming generative AI ad tools

Social Media Today
|
News
Generative AI is evolving fast, and as with every technical development, Meta’s trying to get in on the action, with its own AI tools now becoming a bigger focus for the company, as interest in the me...
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