News

Airbnb’s top executives have praised its “efficient” approach to marketing spend and focus on brand building over performance, as the business reports its most profitable quarter ever. The online holi...

People on Pinterest seek inspiration with intent – from searching for the latest trends to clicking on an ad for their next purchase, they have an expectation to find what they’re looking to buy and h...

People come to Instagram to get closer to their passions. 90% of users follow at least one business, so when they come to Instagram, they’re already in the mindset to be inspired by brands1. Over the ...

We had another Google Search On event yesterday and in case you missed it or you simply do not want to read through a lot of fluff, here is the short version. Note, I am pretty sure we covered tests o...

Well, it didn’t take long for TikTok to get the gist of the social media cloning game. Today, TikTok has announced a new feature called ‘TikTok Now’, which will prompt users to share a selfie, using t...