News
General marketing and technology news.
Twitter’s revenue down 40% as 500 top advertisers pull out
Search Engine Journal
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Twitter is facing a crisis in its core advertising business, as a senior manager at the company recently informed employees that daily revenue is down 40% compared to last year. This news, first repor...
Ad spending on TikTok defies advertising slowdown
Digiday
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Every downturn is good for someone. Take TikTok, for instance. Even as marketers continue to scrape dollars back wherever they can, whether that be from TV or Facebook, they can’t stop pouring money i...
Twitter invites businesses to sign-up for ‘Verification for Organizations’
Social Media Today
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Twitter is now inviting businesses to sign-up for its coming ‘Verification for Organizations’ subscription offering, which will effectively be Twitter’s replacement for the current verification proces...
Microsoft announces store ads & other updates
Search Engine Journal
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Microsoft published its newest round of advertising product updates today. Among the top updates is the launch of Microsoft Store Ads on desktop devices. If you’re in the app or gaming industry, this ...
Google reiterates guidelines on AI written content after Bankrate AI gains attention
Search Engine Roundtable
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Over the last few days or so, Bankrate has been gaining a lot of attention in the SEO space. They are using AI to write a lot of content and not hide it. With that, Google's Search Liaison, Danny Sull...