News
General marketing and technology news.
Facebook's Q2 2021 "Widely Viewed Content Report" is here
Facebook
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Transparency is an important part of everything we do at Facebook. In this first quarterly report, our goal is to provide clarity around what people see in their Facebook News Feed, the different content types that appear in their Feed a...
Inside Google’s Deal with the French Media
Monday Note
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It took a year of discussion between Google and the representatives of the French media industry to come up with a deal on the European directive on copyright and neighboring rights (see a previous Monday Note). The EU copyright Directiv...
What creators should know about Google’s product reviews update
Google Search Central
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Google Search is always working to show the most useful and helpful information possible, through testing, experimenting, and review processes. From this, we know people appreciate product reviews that share in-depth research, rather tha...
Facebook outlines multiyear plan to rebuild targeting systems as growth slows
Marketing Dive
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Q3 saw Facebook at an inflection point as the social media giant finally felt direct headwinds from Apple device-tracking changes that make it more difficult to target and measure ad campaigns. Facebook for months has warned that the iPh...
Singapore-based marketing SaaS startup Insider gets $32 million to enter the US
TechCrunch
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Insider, a Singapore-based startup that develops software to help clients make marketing decisions, plans to launch in the United States after raising a $32 million Series C. The round was led by Riverwood Capital, with participation fro...