News
General marketing and technology news.
Third-party cookies are on their way out. How to prepare for what's next
Inc. Magazine
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In the spring of 2016, when the European Union first introduced the General Data Protection Regulation (GDPR), savvy marketers began preparing for the inevitable demise of third-party cookies. Since then, such methods of tracking online ...
TikTok spins Ocean Spray-Fleetwood Mac viral video into a commercial
Ad Age
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Viral video fits right into the scrappy social platform's marketing campaign that showcases its role in culture. TikTok made a TV commercial from the Ocean Spray-Fleetwood Mac crossover video that became a viral hit, and it ran during Ma...
How technology is changing what it means to be an effective marketer
Marketing Land
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The demands and expectations of marketers continue to evolve, and increasingly, they “will be a hybrid of marketers, technologists and data analysts,” says Stephen McDonagh, director of digital & growth marketing at 1-800-Flowers.com. He...
Job listings at S&P 500 companies up 1.8% in January 2022
PR Newswire
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S&P Dow Jones Indices (S&P DJI) has released the latest data for the S&P 500 LinkUp Jobs Index. The index, which measures the change in open job listings at S&P 500 companies, shows that available positions increased year-to-date by 1.8%...
Meta releases new 'Widely Viewed Content' report for Facebook
Social Media Today
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Safe to say that Meta’s efforts to refute the idea that Facebook amplifies divisive political content are not going exactly as it would have hoped. As a quick recap, last year, Facebook published its first ever ‘Widely Viewed Content’ re...