News
General marketing and technology news.
Coca-Cola spurs 42% revenue growth after returning to pre-pandemic marketing spend
Marketing Dive
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The Coca-Cola Company reported net revenues grew 42% to $10.1 billion in Q2 2021, per an earnings report. The company partially attributed the growth to the ongoing recovery in markets where the pandemic is abating. The company doubled i...
Spotify introduces 'Greenroom' — a live interactive audio app
Spotify
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At Spotify, we’re constantly iterating and innovating the future formats of audio in order to enable creators and their fans to connect in new ways. So in March, when we announced the acquisition of Betty Labs, the creators of Locker Roo...
Webflow raises $120M Series C at $4B valuation led by YC Continuity
Forbes
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Vlad Magdalin says he’s been getting odd looks at Starbucks in recent weeks when he tells the baristas his first name. But he has no reservations about the war in Ukraine initiated by the man who shares that name—the day the invasion beg...
TikTok Starts $200 Million Fund to Pay Users for Content
Search Engine Journal
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TikTok is introducing a $200 million “creator fund” which will be distributed to US users over the coming year. TikTok is taking the first steps toward paying users for content with the launch of a $200 million “creator fund.” The fund w...
‘Everything is going south’: Consumer confidence plummets as living costs soar
Marketing Week
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Consumer confidence has dropped to levels last seen in October 2020 as the cost of living crisis worsens. The latest GfK Consumer Confidence Barometer shows a headline score of -31, a five-point drop compared to February and the fourth m...