News
General marketing and technology news.
OpenAI launches Sora iOS app alongside Sora 2 video model
Search Engine Journal
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OpenAI launched the Sora iOS app, beginning an invite-based rollout in the United States and Canada. With Sora, OpenAI appears to be releasing its first non-ChatGPT consumer app and its first social p...
Best Buy will allow advertisers to ‘take over’ the in-store shopping experience
Digiday
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Advertisers will soon be able to own a large chunk of Best Buy’s store footprint as the retailer works to expand its media offerings. Beginning next year, Best Buy will offer “takeover packages” to al...
Meta launches custom feed of AI-generated video clips
Social Media Today
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Honestly, does anybody actually want this? Today, Meta has unveiled its latest AI project, with a custom feed of AI-generated video clips, which it’s calling “Vibes.” Because it sounds cool, or someth...
SISTRIX reports sharp drop in ChatGPT web searches
Search Engine Journal
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SISTRIX reports that ChatGPT is triggering live web searches far less often for people who use the app without logging in. In daily spot-checks over the last two weeks, the share of answers that calle...
Snap’s offering incentives to boost uptake of its Sponsored Snaps
Digiday
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Snap is sweetening the deal for advertisers willing to buy space inside users’ chat feeds. It’s been nearly a year since the company rolled out the new ad placement – pitched by CEO Evan Spiegel as a ...