News
General marketing and technology news.
Microsoft drops AI sales targets in half after salespeople miss their quotas
Ars Technica
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Microsoft has lowered sales growth targets for its AI agent products after many salespeople missed their quotas in the fiscal year ending in June, according to a report Wednesday from The Information....
The race to regulate AI has sparked a federal vs state showdown
TechCrunch
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For the first time, Washington is getting close to deciding how to regulate artificial intelligence. And the fight that’s brewing isn’t about the technology, it’s about who gets to do the regulating. ...
Meta integrates more AI-powered options into its ad flow
Social Media Today
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With its AI-based ad recommendations driving better results over time, Meta is now looking to make its AI targeting tools a more integrated element of the Meta ad creation process, by incorporating mo...
Adobe x Semrush and the real shift happening in search
Clearscope
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Adobe’s reported $1.9B deal to acquire SEMrush is bigger than a headline about two companies. It reflects a broader shift happening across the search ecosystem—a shift we’ve been tracking closely at C...
Facebook launches content protection for creators
Social Media Today
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Meta’s looking to help creators maintain control of their work, with a new “Content Protection” feature on Facebook, which will scan the platform for re-use of your original Reels, and alert you to un...