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PR

A crash course in getting press and building links

Marketing Examples
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PR
Carrie Rose is the co-founder of Rise at Seven, a creative SEO agency. Over the last year I’ve been consistently blown away by how easy she makes getting press look. And it’s not press for press's sak...

3 metrics for measuring PR campaign and marcomms success

MarketingProfs
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PR
From marketing managers to sales teams to the C-suite, many stakeholders feel the benefits of successful PR campaigns—and use the metrics that measure success to adapt business strategies or make more data-driven decisions. However, almo...

Get press by giving journalists something surprising

Inverted Passion
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PR
Journalists don’t get excited about new products and features the same way an entrepreneur gets. This is because: First, a journalist gets hundreds of pitches every day and a particular product launch announcement is no different than th...

The beginner’s guide to public relations and the best PR tools

Linchpin SEO
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PR
In order to eventually use public relations successfully, you must first have a basic understanding of what PR is. Public relations is a strategic process of communication used by individuals, businesses and organizations to create a pos...

What to expect from a top tech PR agency

Channel V Media
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PR
You’ve likely vetted a number of PR agencies and sat through hours of calls and presentations to find “the one”. PR requires a heavy investment of time and resources, so you want to make sure it’s worth it. A top tech PR agency should be...
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