marketermilk
FeedTopicsBlogAboutJoin for $0

Product marketing

How to match your messaging to your customers' needs and wants

Wynter
|
Product marketing
According to research by PricewaterhouseCoopers[1], one in three customers said they’d leave a brand after only one poor experience. Understanding what customers want is the key to brand differentiati...

Retool’s path to product-market fit: Lessons for getting to 100 happy customers, faster

First Round Capital
|
Product marketing
We touch technology every day — from the ride-share service we call to get to work, to the credit card we swipe to purchase food, to the fitness app we use for our favorite workout. But rarely do we p...

Why messaging is just as important as positioning, with real-life examples

Olivine
|
Product marketing
Positioning is very difficult to do well and the same can be said for messaging. But oftentimes organizations rally around positioning, then pass off messaging (or what they might just see as ‘copywri...

Seven shipping principles

37signals
|
Product marketing
This might sound self-evident, but in reality there are all sorts of pressures that might lead you to ship mediocre or even iffy work. We promised the feature! We spent a lot of time on it! It’s not h...

How to write a case study that wins clients (+ examples)

Superpath
|
Product marketing
Case studies are social proof for SaaS companies. Airbnb has reviews, Uber has ratings, and you have case studies. It's almost certainly your highest leveraged and most utilized content tactic. While ...
👈 Previous
Next 👉
marketermilk
Resources
  • NewsletterBlogFeedTopicsMarketing jobsSubmit a link
Topics
  • Content marketing
  • Email marketing
  • Paid ads
  • SEO
  • Social media
  • Web design
Popular articles
  • How to write SEO blog posts
  • Saas content marketing guide
  • Best marketing books
  • Best marketing courses
  • Best website builders
Company
  • About
  • Contact
  • Disclaimers
  • Privacy policy
  • Terms of use
Marketing is lucrative knowledge. Made in LA & NYC.
© 2023 Marketer Milk LLC. All rights reserved.