SEO

On this week’s #SPQuiz, we looked at how updating the H1 and the introductory copy can affect SEO performance for a company’s local pages. The changes would emphasize language around service quality, ...

SEO is well regarded by B2B software executives and investors, and has been for the last 15+ years. Despite SEO’s reputation for being difficult to measure and a moving target in regards to Google’s r...

Unless you have been living under a rock, you will have heard of the latest ‘big’ thing in the world of technology and marketing. That ‘big’ thing currently on a huge wave of hype is Chat GPT. If you ...

ChatGPT is unstoppable - my latest creation is creating an Automatic Internal Linking script that replaces keywords with hyperlinked anchor texts on Google docs. This, when paired with the rest of the...

When I worked at Distilled (the SEO agency I worked at from 2008 - 2012, now acquired by Brainlabs) one of the most consistently surprising things was our ability to retain, and even delight clients, ...