Social media

Google, Meta and Snap are making notable strides in the realm of short-form video, but TikTok’s widespread impact is still a substantial obstacle. Look at what happened in the last quarter, for exampl...

We’re just past the midway point of the year, which means that it’s time to start planning your holiday campaigns, in order to maximize your efforts in the lead-up to the key spending season. And whil...

5 strategies that generate 20M/month of impressions for folks. Probably worth 30 seconds of your time: But first, disclosure: Not every tweet of yours needs to go viral. Sometimes I tweet knowing I’ll...

“Babe wake up the brand twitter accounts are being sooooo random.” The above tweet from Kelsey Weekman, Buzzfeed’s internet culture reporter, was referring to a specific trend but is basically evergre...

After Elon Musk launched the For You feed, my engagement on the platform tanked and I basically stopped posting on it. I would put out links to Garbage Day, they would get like 5-10 retweets (if that)...