Social media

I have a lot of followers. (Nothing like a bit of narcissism to get this started, right?) On a serious note, I say that to frame this conversation. This is for people that want to grow on social media...

Can you believe that it’s now almost four years since we were all locked inside of our homes, eyeing the outside world suspiciously through our windows, whilst trying to manage our workday between pla...

Google, Meta and Snap are making notable strides in the realm of short-form video, but TikTok’s widespread impact is still a substantial obstacle. Look at what happened in the last quarter, for exampl...

We’re just past the midway point of the year, which means that it’s time to start planning your holiday campaigns, in order to maximize your efforts in the lead-up to the key spending season. And whil...

5 strategies that generate 20M/month of impressions for folks. Probably worth 30 seconds of your time: But first, disclosure: Not every tweet of yours needs to go viral. Sometimes I tweet knowing I’ll...