Social media
32 predictions for social media marketing in 2023
Social Media Today
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We’re nearing the end of yet another year, and what a chaotic 12 months it’s been for the major social networks. Meta continued its gradual decline, TikTok continues to rise, and Twitter is right now ...
Instagram shares new tips on how to use Instagram Reels for marketing
Social Media Today
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This could be a big help if you’re looking to incorporate Reels into your Instagram strategy this holiday shopping season. As part of its new series of updated how-to guides, Instagram has also launch...
10 proven ways to find YouTube influencers (& how to vet them)
Modash
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It was 2am, and I was deeply engrossed in a fascinating YouTube video about organizing your home office space — looking for inspiration to spice up my workspace. I had no plans to buy anything, but th...
Meta provides insights into how its video distribution algorithms work
Social Media Today
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If you haven’t heard, Meta really wants you to post more Reels, with Reels being the fastest-growing engagement surface across its apps, and already taking up more than 20% of the total time that peop...
YouTube channel management: A checklist for for your brand
Sprout Social
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YouTube is the second most popular website in the world. More than half of consumers expect to spend more time on the video-sharing platform this year. Despite its meteoric rise in popularity, YouTube...