Marketers love data and spreadsheets, but sometimes connecting external data to a spreadsheet can be confusing. This guide covers the best ways to connect API data to Google Sheets....

When talking about PPC affiliate marketing, it’s important to make a distinction between two different types of performance-based marketing. What is usually referred to as pay per click affiliate programs are programs where marketers, al...

SEO can take a long time to get any kind of meaningful results. While you can’t “force” Google to rank you faster, there are actually a number of quick things you can do to improve SEO for your website. One of the easiest things you can ...

It’s pretty standard advice. Word of mouth is critical to growing a successful product. Despite its importance, word of mouth has always been hard to measure and therefore hard to influence. In 2014 I (Yousuf Bhaijee) worked at Zynga wi...

Creating cold email campaigns for selling your web design services can be a tough job. Mainly because there’re thousands if not millions of agencies worldwide offering web design services. So the real questions are: How do you stand out ...