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Tuesday, March 26, 2024
Positioning and pessimistic product thinking, converting freemium users to paid plans, 7 great women marketers, and more.

Positioning and pessimistic product thinking

Positioning with April Dunford
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Product marketing
One of the neat things about being a consultant is that I get to see patterns across dozens of companies that I didn’t see when I was an in-house exec. One pattern I have seen that holds companies bac...

How to personalize your website to convert freemium users to paid plans

Mutiny
|
Growth
Livestorm is a video engagement platform, providing all the tools companies need to get the most value out of their online meetings, webinars, and other online events. They offer a limited freemium ti...

7 women marketers I want to be like when I grow up

Vassilena Valchanova
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General
I often feel like a fraud. This is a mirror of battling impostor syndrome – something I’ve now come to realize is part of being a high-output and high-ambition individual. But it’s especially pronounc...

What is Claude 3? Is it better than ChatGPT?

ReadWrite
|
AI
OpenAI’s revolutionary artificial intelligence chatbot, ChatGPT, has opened a whole market of similar generative AI models. It has also led to some of the biggest tech companies in the world joining t...

Things that matter for growing a newsletter

First 1000
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Email marketing
Hello Friends 👋 After four years, 85k subscribers, and 120+ issues later, I think I learned a thing or two about writing a newsletter that I want to share. I spent much of the first couple of years f...
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