At Briefer Copy, microcopy is art. Writing brief, aware and authentic Microcopy is hard. It requires you to understand the product, the user journey, and the action the person on the other side of the...

The board of directors of OpenAI, the high-flying artificial intelligence start-up, said in a note to employees on Sunday night that its former chief, Sam Altman, would not be returning to his job, wh...

Since the days of sticks, stones, and hunting wooly mammoths, humans have proven to be inherently creative problem solvers. Wherever you look in history, the trend is crystal clear: we’re driven to cr...

2 years ago, when there were just a handful of Product Marketers in France, I created, when I worked at Thiga (a French consulting company, specialized in Product), what I humbly called the Product Ma...

Stuck metrics. Missed KPIs. Burnt out engineers. These are the telltale signs of a growth team in crisis. But how do you fix it? If anyone knows, it's Alexey Komissarouk. He's worked in growth for ei...