At Google’s annual I/O conference today, the search giant announced that it will infuse results with generative artificial intelligence technology similar to that behind ChatGPT. The company is launch...

In the era of PLG, traditional marketing is dying. I am here to tell you: don’t get left behind. The future of marketing is product-led. As a growth operator, advisor, and consultant, I have seen coun...

As much as we love to reinvent the wheel, there is really no need to. At least when it comes to growth designs. Companies like Slack, Asana, Miro, and Notion have done the homework for us, creating in...

Imagine spending MONTHS publishing new content, only to find that Google isn’t crawling or indexing these pages. No first-page rankings. No organic traffic. Nothing. In truth, this is rare. But it can...

With the advent of AI-powered language models like ChatGPT, how well you write prompts determines the quality of the results you get from the tool. You can instruct ChatGPT to generate information, so...