“Our paid team was doing an amazing job at generating traffic. But optimizing at the ad level can only get you so far,” explained Yash Godiwala. Yash is part of Ramp's Growth Innovation team, a team d...

Back in 2014, I wrote a post titled “Five ways to build a $100 million business”. If you haven’t seen it yet, the central idea of the article was to look at how many customers you need, for a given AR...

Pinterest has posted its Q4 and full-year earnings for 2022, showing steady increases in both users and revenue, as it continues to build out its various offerings. First off, on users, Pinterest adde...

Learn what a win-back email automation is and how you can set up these automations to bring back your customers (with examples)....

I wasn't prepared for the pressure that comes with being a solo marketer at an early stage startup. Before this phase of my career, I’d been working at a well-established tech company with a 35+ membe...