Y’all know that I love to explore the playbooks of the best-known PLG startups, such as Hotjar (bootstrapped to $50 million+), Similarweb (IPO-ed in 2021), Webflow ($4 billion valuation) and Zapier ($...

Twitter is facing a crisis in its core advertising business, as a senior manager at the company recently informed employees that daily revenue is down 40% compared to last year. This news, first repor...

‘Hey Google, what’s the weather today?’ My family just got a Google hub. During the day, I request 2000s RnB or 90s pop from our newest mate. At night, our home is filled with dinner jazz or barbecue ...

The fundamentals of SaaS email strategy do work for B2C SaaS, but there are some peculiarities that can help you get the best ROI on your email marketing efforts. Let's focus on these special strategi...

Who would want to run a company that makes and sells products no one needs? Only a fool, right? Unless, of course, the company is LVMH Moët Hennessy Louis Vuitton, the world’s largest and by far most ...