If I could travel back in time and give myself one piece of marketing advice, it would be this: Learn about how price point influences your marketing strategy. Sure, I knew that price was one of the “...

Here is a turnkey template for all of you. Feel free to tweak it based on your client's goals and objectives, and incorporate more complex dashboards based on advice from other brilliant GA experts....

It’s true: Edit Tweet is being tested by our team internally. The test will then be initially expanded to Twitter Blue subscribers in the coming weeks. Given that this is our most requested feature to...

Product marketing is today’s most critical marketing function. And yet, it’s unfamiliar and confusing to many. The best way to think about it: product marketing is strategy. Product marketers work to understand the market and what motiva...

YouTube is the second most popular website in the world. More than half of consumers expect to spend more time on the video-sharing platform this year. Despite its meteoric rise in popularity, YouTube...