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Monday, August 8, 2022
What a great content brief looks like, how to create demand during a recession, 10 commandments of salary negotiation, and more.

The ABC of a great content brief

contentfolks
|
Content marketing
A published blog post is like the tip of an iceberg: under its most visible part sits a huuuuuge amount of stuff that usually goes unseen—and is, therefore, easy to ignore. Well then: you are official...

Good slides reduce complexity

The SEO MBA
|
Productivity
I worked at Google for two years, and in that time I learned nothing about SEO - instead I spent two years putting presentations together. Turns out this is a rather useful skill. In the SEO industry ...

Bounty raises $4.7M to help TikTokers make money from reviews

TechCrunch
|
News
Bounty, an online service that helps TikTok creators monetize brand reviews and recommendations, announced today it closed on a $4.7 million seed round led by early-stage consumer tech VC firm M13. Th...

How to make money in a recession: 5 steps to create demand

Category Pirates
|
Demand generation
Recessions are the worst time to fight for demand. And recessions are a great time to create demand. We are in a recession. Stocks are down. Startup valuations have plummeted. Bitcoin and Ethereum hav...

The 10 commandments of salary negotiation

Lenny's Newsletter
|
Career & jobs
If you think you’re bad at negotiating, I’m even worse, I promise you. Why can’t you just tell me how much it’ll be, and then we can move on? Why do we need to play this game?? Jeez louise. Well, the ...
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