Give us the finger. You look good. Think different. Just do it. The latter is what I’ve been telling myself after a few weeks off from writing, and it feels like a relief to be back in the groove on o...

Imagine having an offer so good people would feel stupid to say no. With this kind of no-brainer, you could scale your business so much easier with a fraction of the effort. In this article, we’re goi...

For years I’ve battled the same, tired misconceptions: “7% cancellation is fine, especially for consumer businesses.” “As long as I keep adding $300/mo of new MRR every month, I’ll build a real busine...

When a startup is first founded, it is nothing but risk. Successfully building a company is the act of slowly eliminating that risk until you have created a reliable cash flow machine. There are five ...

UGC is everywhere. But creating UGC that engages and sells requires some skill. And nailing the hook is the first step to any piece of content that works. So here are 5 types of hooks to help your arm...