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Friday, June 12, 2026
How an AI instructions page got cited by ChatGPT in 48 hours, Meta's new Edits features for video creators, why the best companies run brand as an OS, and more.

AEO experiment: ChatGPT cited an "AI instructions" page in 48 hours

Nectiv
|
SEO
An SEO agency created an "AI instructions" page and published it live. Within 48 hours, ChatGPT was citing it in brand queries — making the case that AI-readable pages can fast-track how LLMs talk...

Meta's Edits app is getting an AI assistant and a desktop version

TechCrunch
|
News
By integrating an AI assistant directly into Edits, Meta is aiming to keep creators engaged on Instagram as it continues to compete with TikTok and YouTube for creators' attention.

Improve customer active use – product-based strategies

Product Marketing Alliance
|
Product marketing
Five product-based strategies — onboarding, feature enhancements, in-app messaging, gamification, and performance dashboards — to drive higher DAU/MAU and prove product-market fit.

Why the best companies run brand as an OS

Motto
|
Branding
Brand can no longer be a visual wrapper around the company. The most forward-thinking organizations are treating brand as an operating system that governs decisions, culture, and product.

9 rules to help ad platforms find your best customers

021 Newsletter
|
Paid ads
Meta and Google have taken over targeting and bidding. Here's how to structure the one signal that still determines what they optimize toward — your conversion event.
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