AI

There's endless speculation about AI's future capabilities. That creates noise and paralysis for product teams that need to be building today. The real signal product teams need to pay attention to is...

Imagine you’ve just bought the latest Science Says Playbook and as you open it, on the first page it explains that it was AI-created (e.g. using ChatGPT). Would your opinion of the playbook change? Wo...

Remember when the Soviet Union launched Sputnik, the first artificial satellite, and shocked the world? That's what just happened in the AI industry. Something massive happened on January 20, 2025. De...

The rise of “shadow AI” or “BYO AI”, where employees use unapproved AI tools for work, presents major risks. DeepSeek, a high-performing Chinese-developed AI model, has gained rapid adoption (it’s one...

We also surveyed 40 marketing and sales leaders (CMOs, CROs, Heads of Marketing, and Heads of Sales), and 80% said they plan to use AI to help with sales and marketing, and almost 58% said their budge...